Tag Archives: business

The Phoenix Career Principles: Rising From Employee Ashes to the Flame of Entrepreneurial Success by Tony Pisanelli Review

I received a free copy of this book in exchange for a fair and honest review. All opinions are my own.

For those looking to either keep the job you currently have or looking to safely leave behind the job you have now to pursue what you love without taking a hit financially to your responsibilities, look no further than author Tony Pisanelli’s “The Phoenix Career Principles: Rising From Employee Ashes to The Flame of Entrepreneurial Success”.

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The Synopsis

Are You Ready to Become the Driving Force of Your Career?

Forget the concept of a job for life – in today’s fast changing world your career can be riding high one minute and be abruptly ended the next. When your career ends, your family responsibilities, finances and self-confidence all

take a hit.

Whether you want to keep the job you have, safely leave the career you hate or find purpose in your working life, The Phoenix Career Principles is your blueprint.

This easy-to-follow book for managing an important pillar of your life shows you how to:

  • Keep your job when others are losing theirs
  • Avoid the key mistake that could destroy your career
  • Safely leave the job you hate to live the life you love
  • Experience the joy and freedom of a satisfying life
  • Step into a new world of employment opportunities

“The Phoenix Career Principles is filled with actionable steps and inspiration to help you build a secure and satisfying career that leverages the entrepreneurial journey. . . If you’re looking to not only enhance your career, but also to feel meaning in your life through the work that you do, this book is for you!”

The Review

This was such a well-developed, captivating, and engaging read. What amazed me right away was how much information the author was able to fit into such a short read. The detailed way the author outlined the steps that they took to safely step away from the hustle and bustle of work to find their passions in work and the entrepreneurial spirit that they needed to succeed was so inspiring to read about.

The two things that stood out to me as a reader were both the balance between personal experiences and practical guidelines for implementing these practices for both maintaining one’s current position at work in order to help sustain one’s income while also implementing them into driving their passion and dream jobs forward. The constant fears and pitfalls of becoming your own boss in life have always been the loss of income in a world that is becoming more and more expensive to live in. The author’s easy-to-understand and engaging steps, as well as their experiences, allowed this reader to find the steps to pursue one’s dream career without losing the means to survive and thrive in life.

The Verdict

Thoughtful, engaging, and educational, author Tony Pisanelli’s “The Phoenix Career Principles” is must-read nonfiction read on business and entrepreneurship. I thought the book was well written and thought out, and the clear and cons way the author delivered these practices opened up the reader’s minds and approached the tough subject of striking out on one’s own path with such a caring hand. If you haven’t yet, be sure to grab your copy today!

Rating: 10/10

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About the Author

I am a Career Change Coach helping Corporate Professionals adapt their careers for the accelerating changes taking place in the employment landscape. I have developed a proven system that helps professionals move beyond just fulfilling their daily job requirements to building a career platform for the future. As a former corporate professional, I saw first hand how swiftly a person can go from a secure position to the unemployment queue and its devastating implication on their life.

I am passionate about helping these individuals take charge of their careers by setting a future direction, managing change to their advantage and building an extraordinary career that encapsulates who they are, their life purpose and is highly valued in the market place.

Plug the Holes, Fill the Barrel: A Beginner’s Guide to Building Wealth with Real Estate by Jason M. Kogok Review

I received a free copy of this book in exchange for a fair and honest review. All opinions are my own. 

Author and real estate expert Jason M. Kogok takes readers on a journey into the heart of the real estate business, helping newcomers and experts alike to know the ins and outs of the industry and how to properly manage their investments in the book “Plug the Holes, Fill the Barrel: A Beginner’s Guide to Building Wealth with Real Estate”.

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The Synopsis

Intended to be the go-to real estate textbook for novice and beginner investors, this quick-start guide teaches the ABCs of building wealth and financial freedom with real estate investing, while offering practical explanations, tips and real world examples that you won’t find elsewhere. Beyond simply providing a top-level guide of creating wealth and passive cash flow, this step-by-step playbook offers an in-depth look at every aspect of the investment process.

‘Plug the Holes, Fill the Barrel’ is the antidote to the drudgery of saving for 40 years only to wonder if those savings will last through retirement. The author, Jason Kogok, breaks down complex topics that may seem daunting to the beginner investor, from principle/interest payment strategies, to financing options, to effectively selecting the best investment properties in various markets. He answers common questions with practical guidance, like how to build a network when you’re just starting out, accurately forecast cash flow, leverage properties you already own to maximize future earning potential, and much more. He also delves into the less commonly discussed challenges specific to investing in rental properties, like effective property management techniques, red flags and must-haves of leases, and qualifying and managing your tenants in a way that creates efficiencies, reduces vacancy and increases cash flow.

Dripping with real world examples, this book demystifies ubiquitous investor “rules” and addresses common concerns like understanding market analysis, BRRRR strategy, real estate vocabulary terms and financing options and investing calculations. The text examines all styles of residential real estate investing, including single family and attached homes, and includes detailed explanations of . There is also quite a bit of explanation for various investment strategies, leverage, profit measurements and creative ideas that can teach you the way of the pros. The author also includes those often overlooked, but critical, often missed topics such as taxes, capital gains, depreciation, depreciation recapture and 1031 exchanges. The book discusses property management, leases, how to qualify and manage tenants in a way that creates efficiencies, reduces vacancy and increases cash flow. After finishing, readers should feel very comfortable on starting their own path to financial freedom, creating wealth with real estate investing and early retirement.

  • This is a real estate finance textbook for beginner to intermediate level investors.
  • One of the most comprehensive real estate books in 2022.
  • A real estate quick study guide for all.
  • Understand basics of real estate wealth hacking.
  • The perfect key for mastering your real estate career.
  • Create passive income from real estate wealth system.
  • Setting short & long term realistic real estate investment financial goals
  • Examining real estate properties for their investment viability
  • Running true complete cash flows with an easy to use formula for real estate rental properties
  • Portfolio analysis in its entirety and per asset
  • Examining depreciation, recapture & real estate taxes
  • Methods to reduce cash needed to invest
  • Leverage strategies
  • Real estate exit strategies
  • Examine supply & demand, inflation and interest rate
  • Financial terms, ratios and calculations such as Net Operating Income, Debt to Income ratios & Cap rates
  • Managing your tenants and creating efficiencies
  • Time management to create portfolios that run with limited time involved

A dense toolkit in an easy to read package that prepares you to immediately start building a portfolio of passive income with limitless potential.

The Review

This was a truly thoughtful and dynamic introduction to the world of real estate investment. The detailed and invigorating way the author speaks about the business and wealth side of real estate is so fascinating to read, as it gives a unique perspective that is not discussed often in a public forum. The author did a great job of covering a wide range of topics within this field, from the different ways in which to manage one’s investments to the types of properties to invest in and so much more.

What drew me into this book immediately was the author’s honesty and candor. The author’s own words make it clear that he is not a writer with a working knowledge of real estate, but instead a real estate expert who took a stab at writing to help others understand the field better. This honest approach to the writing style made the book come alive in the reader’s hands and felt like having an honest and open discussion with the author himself as the book carried on. Their experience as a teacher was felt as well, often coming through in the tone of the book as the lessons in real estate came to life on the page. 

The Verdict

Thought-provoking, enlightening, and passionate, author Jason M. Kogok’s “Plug the Holes, Fill the Barrel: A Beginner’s Guide to Building Wealth with Real Estate” is a must-read nonfiction book on business and real estate in particular. The precision and detail in which the author went into the business of real estate investment, and the author’s ability to transform these lessons in a way that the average reader and newcomer to the business could understand made the book an instant hit in my book. If you haven’t yet, be sure to grab your copy today!

Rating: 10/10

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About the Author

Jason started his real estate career over two decades ago as a real estate sales broker and since then has grown his real estate team to the top ranks in North Carolina. He also manages his own real estate portfolio and has had tremendous success with building his rental portfolio, along with ‘fix and flip’ properties along the way.

In addition to real estate, Jason has a passion for teaching, so he combined his extensive real estate and investing knowledge to pursue another chapter in his career. Jason teaches and coaches real estate brokers, novice & intermediate investors, as well as works alongside large individual investors to help scale their portfolios.

Jason lives with his family in Raleigh, NC.

https://www.investorswealtheducation.com/

Executive Coaching: The Ultimate Success Blueprint You Need as a New Executive to Get The Best Business Results by Robert Moment Review

I received a free copy of this book in exchange for a fair and honest review. All opinions are my own. 

Author Robert Moment takes readers on a journey to discover how leaders can find the skills to become a success and strong leaders in the book, “Executive Coaching: The Ultimate Success Blueprint You Need as a New Executive to Get The Best Business Results”. 

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The Synopsis

Are you a new executive leader who needs a blueprint for success and has untapped potential?

Do you want to release it and be an even stronger and more effective leader as a result?

This book will show you how to do it!

Every leader wants to be the best they can be; to inspire, motivate, display strength and be decisive. Most leaders have unexploited skills that lurk beneath the surface and with little idea of how to make the most of them. Of course, there are ways that these abilities can be brought to bear and the good news is that it’s easier than you might think.

With this book, Executive Coaching, you will find that releasing your additional unlocked potential can be achieved with a few adjustments to the way you operate, such as:

  • Knowing your executive value
  • Leveraging your skills for maximum performance
  • The FAST method to becoming an effective leader
  • Developing successful leadership skills
  • Problem solving skills to deal with today uncertain business challenges
  • Turning problems into opportunities
  • Effective success habits for you to adopt

And lots more…

Executive Coaching book will give you the tools to get the business results you want today.

The Review

The author did such a fantastic job of crafting a well-developed outline of the steps would-be leaders and readers can take to become the executive leaders they were meant to be. Through simple yet effective steps, the author showed readers how to elevate the skills and untapped potential already within themselves to become the leaders their work needs them to be. 

The outline and steps the author mapped out in this book were both effective and thought-provoking. One section that stood out to me was the ability of an executive leader to have a good Emotional Intelligence or EQ. Studying and allowing oneself to understand their own ability to control their emotions, as well as the ability to recognize, empathize, and identify with the emotions of those working with or under you. As someone who has recognized the effects of emotional intelligence playing out in front of me, it was refreshing to see a business and inspirational-led book take a look into this side of things.

The Verdict

Thoughtful, educational, and engaging, author Robert Moment’s “Executive Coaching: The Ultimate Success Blueprint You Need as a New Executive to Get The Best Business Results” is a must-read nonfiction book of 2022, and the perfect read for executive leaders or those who want to move into higher positions within their fields. In a thorough and well-researched business and motivational book, the author does a great job of connecting with readers and providing the tools to unlock the skills that already exist within the reader. If you haven’t yet, be sure to grab your copy today!

Rating: 10/10

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About the Author

Robert Moment is an ICF Certified Executive Coach and ICF Certified Emotional Intelligence Expert. I help new executives achieve peak performance by identifying and removing their blind spots.

https://www.linkedin.com/in/lifecoachrobertmoment

Building A Coaching Culture: How Managers As Coaches Can Include And Develop New Employees Successfully by Andreas van der Heydt Review

I received a free copy of this book in exchange for a fair and honest review. All opinions are my own. 

In author Andreas van der Heydt’s “Building A Coaching Culture: How Managers As Coaches Can Include And Develop New Employees Successfully”, the author explores how internal coaching can not only improve but cultivate a stronger working environment and enrich new employees. 

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The Synopsis

The speed and complexity of change in business practice has never been greater than today. Navigating this “new and lasting norm” requires for any organization, besides other factors, two principal elements: Managers and leaders who are capable of coaching their team members as well as a new type of workforce that can quickly adapt to changing environments, can acquire new skills necessary to be successful in the future, and is willing and capable of stepping up to take over responsibility. The book argues that internal coaching is an excellent tool to onboard, integrate, and develop (new) employees. Successful coaching will result in higher job satisfaction (for both coach and coachee), better work and business results, and superior retention levels: A long-term win for both the organization, its employees, and customers.

Based on extensive interviews with both tenured leaders and new employees, focus groups with learning & development experts, and a comprehensive literature research as well as the author ́s own in-depth coaching knowledge and expertise, this book proposes an academically researched, developed, and validated model of eight dimensions of successful coaching as well as a five-step implementation plan which can be used as an impactful framework to embed coaching skills in organizational settings to create a sustainable and growth-generating coaching culture. 

The Review

This was a truly engaging and meticulously researched read. The author does an excellent job of writing in a way that delivers the information in a clear and concise way and writes in a way that readers can engage and understand the material being taught by the author and relayed through research and study.

The research and development that went into this book are evident throughout this whole book, especially when engaging with the five-step plan that the author introduces to creating this coaching culture. This is the perfect read for those looking to improve their business in the wake of the pandemic and hoping to grow an environment that encourages new employees to grow and be taught rather than ordered around, highlighting the key differences between a boss and a coach. 

The Verdict

A memorable, thought-provoking, and educational read, author Andreas van der Heydt’s “Building A Coaching Culture: How Managers As Coaches Can Include And Develop New Employees Successfully” is a must-read business and nonfiction read. The research and case studies the author presented were not just sound enlightening as well and pushed businesses and managers to develop in-house coaching programs that will empower and enrich both the business and employees as well. If you haven’t yet, be sure to grab your copy today!

Rating: 10/10

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About the Author

Hi, my name is Andreas! I have acquired comprehensive leadership experience as Vice President Merchandising at Chewy, Director Talent Acquisition & Development at Amazon, Director Kindle Content, Managing Director of Amazon BuyVIP in Germany as well as in various senior roles at L ́Oréal. I’m a certified master coach and have trained and worked with some of the leading coaches both in Europe and the U.S. I was a co-founder at Amazon Germany ́s in-house Coaching Program and a founding member of L ́Oréal ́s Mentoring Program in Germany. Over the past 20 years, I have coached many executives from big to small businesses, start-up entrepreneurs, and young managers. My coaching approach is progressive, strongly goal-oriented, and highly effective. I hold a Doctor of Education (Ed.D) from Northeastern University, USA and an MBA from Henley Management School in the UK. Please reach out to me!

Breaking Through to Yes: Unlocking the Possible Within a Culture of Collaboration by David B. Savage Review

I received a free copy of this book in exchange for a fair and honest review. All opinions are my own. 

Author David B. Savage takes readers on an exploration of the nature of collaboration within the world of business, and examines the guides he has crafted in regards to every facet of collaboration within the business, social, and environmental fields in his book, “Breaking Through to Yes: Unlocking the Possible Within a Culture of Collaboration”.

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The Synopsis

Collaboration is the new field of leadership. And it is evolving quickly. Now access the most current and collaborative book. Savage’s updated book guides you through the business, social and environmental costs of bad collaboration, the roadblocks to collaboration, the 10 Essential Steps to Collaboration, Disruptive Technology, Team Assessments, getting beyond fake news, how to create a culture of innovation, create shared value, build on success and much more. Tired of the barriers and wasted resources? This is the breakthrough guide for you and your organization. David B. Savage’s Break Through To Yes provides the key for real success— collaboration! —Marshall Goldsmith, Thinkers 50 #1 Leadership Thinker in the World and Top 5 Management Thinker 2015. KIRKUS REVIEW Break Through To Yes: Unlocking the Possible within a Culture of Collaboration A book thoroughly examines the power of successful collaborations. Canadian collaboration expert Savage (a contributor to Ready, Aim, Excel, 2012) offers a work that couldn’t be more timely. While it addresses organizational collaboration, this book could be interpreted more broadly as a treatise on building a cooperative culture within families, groups, businesses, and government. In a collection of concise chapters, Savage leads the reader through a discussion of the meaning and value of collaboration. The author supplements his own experiences over more than four decades with extensive quotes from experts and results from surveys that he conducted; in effect, he collaborated far and wide to garner input for this volume. Part One lays the groundwork by first exploring reasons for collaboration, why it fails, and what is required for effective collaboration. Part Two explores “The Discipline of Collaboration,” addressing such issues as why collaboration is misunderstood, how to involve stakeholders, and why the practice demands “opening the mind…opening the heart…and opening the will.” This section also delivers a useful assessment tool to determine the state of an organization’s “collaborative ecosystem.” In Part Three, Savage provides a comprehensive road map via 10 specific steps for implementing organizational collaboration. Beginning with “Step 1: Set Intention and Declare Your Purpose,” and concluding with “Step 10: Make It So: Positively Change the Energy and the Future Together,” the book systematically details each step and then summarizes to facilitate implementation. Part Four (“Break Through”) offers a discussion of circles and teams and explains the rise of the “Chief Collaboration Officer” as a senior position, which, Savage writes, is “the greatest advance in organizational productivity in the knowledge economy.” This engaging volume’s Appendices contain additional worthy information, including quotes from experts (from Bryce Medd/Wealthy Tortoise Financial, British Columbia: “In the financial services realm, if the intention is to create one plan, a roadmap for a client, then only by collaboration can all of the various disciplines come together for the best interest of the client”). The Appendices also include an itemized list of “roadblocks to collaboration,” and vital lessons the author has learned from some less-than-successful collaborative engagement startups. Highly readable, informative, and well-organized, this insightful work acts as a short-form textbook on the best practices in collaboration. A valuable volume for the senior leader of any group, business, or organization who wants to build a collaborative culture. 

The Review

This was such an informative and insightful read. The author did a fantastic job of finding the right balance of educational and teaching moments within this book with personal experiences and narratives within the context of the book that highlighted the author’s message. The descriptive imagery that the author employs to paint an image in the reader’s mind really emphasizes the concept of collaboration.

Honestly, there were a couple of things that really stood out to me in this read. The first was the way the author was able to connect with all readers for this guide, not just business-oriented readers. I personally am not well versed in business and have never really had the drive for it, but I always appreciate an author who can make an educational guide like this feel understandable and relatable, something the author has accomplished here. Also, I enjoyed seeing how the author’s collaborative teachings applied to more than just business. The book itself opens up a perfect examination of collaboration within the environment itself and opens up to how collaboration can apply to our relationships, our friendships, and so much more. 

The Verdict

An engaging, thought-provoking, and educational guide on business, the environment, and beyond, author David B. Savage’s “Breaking Through to Yes” is the ultimate lesson on the nature of collaboration and teamwork that a reader can have. The imagery and tone of the author’s writing convey authority yet compassion in the face of years of individualist and narrow-minded goals set within a business setting, and this guide will lead readers onto a brilliant path of success in many facets of life if they heed the author’s words. If you haven’t yet, be sure to grab your copy today!

Rating: 10/10

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About the Author

David B. Savage works with leaders and organizations to advance their success through collaboration, negotiation, conflict resolution, and business development. David brings 42+ years expertise, experience and leadership in oil and gas, renewable energy, health care, entrepreneurship, stakeholder engagement and conflict management. Over a ten-year period, David and partners, collaborated to develop 5 companies and 4 not for profits. Since 2007, Savage Management has focused on build capacity, innovation and accountability in people and in and between organizations and communities. CORE COMPETENCIES: Negotiations and Agreement Building, Business Development, Acquisitions, Management Consulting, Strategic Planning & Execution, Sustainability Engagement and Organizational Development, Management Leadership and Team Building, Stakeholder Engagement, Business Development, Conflict Management, Executive and Team Coaching plus 360 Leadership Assessments. Getting the right people, in the right places, with the right systems and right resources to collaborate, innovate and figure out challenges together is the best way. And, if that is not possible, then guiding the parties to the right people, principles, processes and systems to ensure everyone’s interests are heard and considered is the goal. PUBLICATIONS 2003: David’s Company to Company Dispute Resolution Council published the Let’s Talk Handbook 2011: Think Sustain Ability published Sustain Magazine 2012: Ready Aim Excel: 52 Leadership Lessons 2016: Break Through to Yes: Unlocking the Possible within a Culture of Collaboration 2017: The Collaborative Podcast Series (print, eBook and Audible) include 75 guests from eight nations are; Book 1: The Foundations for Collaboration Book 2: The Collaborative Guest Podcasts Book 3: The 10 Essential Steps Book 4: Unlocking the Possible 2018: Break Through to Yes: Unlocking the Possible within a Culture of Collaboration, Updated and Revised edition Produce Better Outcomes with Well Designed Collaborations: A Handbook for Rotary International Nobody Gets to be Right.

https://www.youtube.com/user/savagemanage/videos

The Vice Chairman’s Doctrine by Ian Domowitz Review

I received a free copy of this book in exchange for a fair and honest review. All opinions are my own. 

Author Ian Domowitz takes readers on a journey to explore a company as a product in the business, non-fiction read “The Vice Chairman’s Doctrine”.

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The Synopsis 

There are books about product and companies but no books about a company as a product.

After 19 years in academics and 17 years on Wall Street, Ian Domowitz arrives from orbit around the top of a corporation with a mindset of leadership without authority. Author of over 100 publications, the public company Vice Chairman and CEO offers a no holds-barred treatment of influence and leverage complete with coaching, mantras, and tales of leadership. Change management is a lifestyle. Transformation is a calling card and his product is the company itself.

Wrapped inside a series of vignettes, some humorous, some elevating, research and stories show how process and culture converge as competitive advantage. Company priorities of innovation, branding, and culture are refashioned through unorthodox lenses focusing action through design thinking and transformation within a social system. Domowitz blurs lines between self-reflection, philosophy, and management science and makes insightful excursions into the trees and branches of corporate life and decision making.

The Vice Chairman’s Doctrine is a transformative tale of leadership without authority, a perspective suiting a new breed of entrepreneurs and corporate warriors who reject control, live in a world of influencers and aspire to become one. 

The Review

What a unique and inspired new direction for non-fiction, business-driven books. The author does a great job of creating a new direction for business-led storytelling, opting for personal and transformative stories and experiences rather than cold hard numbers and figures. The concept of creating a company as you would a product is such a fresh and interesting concept. 

The balance of research and development mixed with the author’s unique wit and charm is what really sold this narrative. The concept that people in a company will follow those for whom they perceive to be a leader rather than who they are told is the boss is such a unique concept. It adds to the idea in business that a sense of community and partnerships is essential to the continued success of any company. This and so many other lessons await in this well-written and fascinating read.

The Verdict

A masterful, thought-provoking and engaging non-fiction read, author Ian Domowitz’s “The Vice Chairman’s Doctrine” is a must-read business book. A brilliant deep-dive into business growth and the balance of leadership and power, the author’s unique writing style, hopping back and forth between the voice of The Vice Chairman and the author himself, added humor and wit into the business-led book, creating a tone that could benefit readers of all backgrounds. If you haven’t yet, be sure to grab your copy today!

Rating: 10/10

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About the Author

Change is a Lifestyle

The Vice Chairman lives to play the game.

At first, there were physical games.  Wrestling, tennis, swim meets, and billiards were interspersed with more cerebral pursuits like chess.  Music became a game of invention and discipline with time-outs in the gymnasium of mathematics.  A term in national security promoted contests of strategy. Exploration and exploitation found expression in the game of ideas. In the ivory tower, the litmus test for success was influence, a battle of credibility.  Moving into a corporate environment, influence became the key to the game of leverage.  

A good manager knows the Great Game is not about control.  It is all about leverage.  

I recently retired as Vice Chairman of Investment Technology Group [NYSE: ITG] and CEO of ITG Solutions Network Inc., a leading trading analytics and workflow subsidiary. During nineteen years in academics and seventeen years on Wall Street, I published more than 100 journal articles, chapters in books, and magazine articles.  

It’s time for another career as an independent writer of books and stories on business, leadership, and technology.  I still have a few things to say. 

My working experience spans Northwestern University, the Commodity Futures Trading Commission, the International Monetary Fund, the World Bank, and the Pennsylvania State University. I have had the privilege of testifying in front of Congress, Senate, federal regulatory bodies, and the International Organization of Securities Commissions.

It wasn’t always that way 

Career choices followed after a few years spent as a chef in restaurants and institutional kitchens, followed by a stint with one of those three-letter agencies, and then some time as a tractor-trailer truck driver.  Driving trucks subsidized a career initiative in rock music.  Just didn’t have the ear.  I reluctantly went to college and moved on.

That was then, this is now

I currently serve on the Board of Directors of McKinley Capital Management and am a Fellow of the Program in the Law and Economics of Capital Markets at Columbia University. 

https://www.iandomowitz.com/

https://www.amazon.com/gp/product/B098TNT371/ref=x_gr_w_glide_sin?caller=Goodreads&callerLink=https%3A%2F%2Fwww.goodreads.com%2Fbook%2Fshow%2F58515275-the-vice-chairman-s-doctrine%3Fac%3D1%26from_search%3Dtrue%26qid%3DQm8kFb02Ap%26rank%3D1&tag=x_gr_w_glide_sin-20

The Ultimate Guide to Selling on Etsy: How to Turn Your Etsy Shop Side Hustle into a Business by Noelle Ihli and Jeanne Allen Review

I received a free copy of this book in exchange for a fair and honest review. All opinions are my own.

Authors Noelle Ihli and Jeanne Allen take readers on a journey to turn their dreams of being an Etsy shop owner and become a full-fledged business in their book, “The Ultimate Guide to Selling on Etsy”.

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The Synopsis

Hey, Etsy sellers! SKIP the “secrets” and “tricks.”

“The Ultimate Guide to Selling on Etsy” teaches you proven, easy-to-follow strategies to get more sales on Etsy and turn your side-hustle hobby into a sustainable business.

So many Etsy sellers with incredible products and potential are completely buried by the competition with weak or low-converting keywords, counterproductive titles, the wrong listing structure, etc. That’s the bad news. The good news is that these problems aren’t hard to fix—if you know what you’re doing!

“The Ultimate Guide to Selling on Etsy,” fully updated for 2021, is your one-stop resource for all things Etsy. And no, you won’t get a fire-hydrant of business lingo and milquetoast advice. “The Ultimate Guide to Selling on Etsy” is a down-to-earth, no-BS, complete guide to help real Etsy sellers–written by REAL top-1% Etsy sellers. Learn simple ways to dramatically improve your Etsy shop ranking, your five-star reviews, your conversion rate, your shop views and traffic. And most importantly, learn how to stop getting buried by your competitors—and start making sales and real income.

You won’t find any “secrets” or snake-oil in this book. Just replicable strategies that we KNOW work because we used them ourselves to turn a brand-new shop with a single listing in 2013 into a top-1% ranking shop with 22k+ sales, a five-star rating, and 6-figure income.

In “The Ultimate Guide to Selling on Etsy” we share the EXACT same strategies we used to grow our Etsy shop. So skip the guesswork, the “secrets,” and the snake oil. Whether you’re just starting out on Etsy or have been putting a lot of work into your Etsy shop without much success, don’t give up. Instead, get this book. Because our success on Etsy wasn’t an accident, or “good luck.” It was the result of meticulous testing, research, and doing more of what worked (and less of what didn’t!). It’s replicable. Which means that you can do it in your shop too.

Noelle and Jeanne (that’s us!) are passionate about helping other Etsy sellers succeed through our coaching. We love what we do, and we LOVE sending the elevator back down to help other women (and men) build and grow their small business on Etsy. The coaching arena for Etsy sellers is a wee bit crowded with mediocre advice from shop owners who rely on guesswork and outdated tactics. We’re here to change that. In “The Ultimate Guide to Selling on Etsy” we’ll walk you through everything you need to know to succeed and grow on Etsy. We’ll share our mistakes (we made a number of them in the beginning), our success, and what WORKS. You’ll learn:

– How to properly set up your shop for success (and common pitfalls!)

– Down-to-earth, real advice and strategies for keywords that bring in sales

– Real-talk and strategies about Etsy’s algorithm and how it ranks your shop and listings

– How to price your products (most sellers get this one wrong)

– The best (and most cost-effective) opportunities for paid advertising

– Little-known opportunities for free advertising that actually work

– Etsy-specific customer service guide for earning 50% more 5-star reviews

– In-depth guide for how to market your shop within and beyond Etsy

– Practical guide to studio space, packaging, and shipping strategies that save you time and money.

– Advice for growing, scaling, hiring freelancers and virtual assistants

– Creating GORGEOUS listing photos (without expensive equipment or Photoshop skills!)

– Much, much more. When we say “The Ultimate Guide,” we mean it.

You can do this. And we’ll show you how. Etsy is an incredible platform with a LOT of potential. Now, get out there and ETSY!

The Review

A truly well-written, extensively researched, and memorable read, this book does a fantastic job of breaking down the setup and successes on Etsy. Online shops are growing rapidly, and have taken a life all their own over recent years. Etsy has quickly become one of the internet’s best sites to establish a business and pursue one’s dreams, but not everyone is able to grow their business into something full-time. The experience and knowledge the authors bring to this subject are incredible to read in this book.

The book itself covers a wide variety of topics, and the layout of the sections of this book is great. Starting with the basics of setting up your Etsy shop and determining what kind of shop you want to have, the book delves into everything from crafting a shop name that reflects your shop’s purpose in a succinct manner, to the proper photography tools and settings to get the best photos of your products and even marketing strategies. 

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The Verdict 

A memorable, educational, and thought-provoking read, authors Noelle Ihli and Jeanne Allen’s “The Ultimate Guide to Selling on Etsy” is a must-read for all aspiring entrepreneurs and Etsy shop owners. The perfect blend of how-to and inspirational, this book covers a wide variety of topics and makes for a truly engaging book with readers hoping to improve or even begin their journey onto Etsy. Be sure to grab your copy today!

Rating: 10/10

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About the Author

Etsy is an incredible platform. And if you know what works, you can be successful. We know because we did it. Our Etsy shop started with a single listing in 2013. We’re proud to say that it ranks in the top 1% and brings in 6 figures.

If you’re like us, you’re probably wondering if you have what it takes to be successful on Etsy. If your product is good enough. And even if you’ve seen some success, you may still think of your Etsy shop as your “little hobby.” And we want you to knock that off right now. We’ve found that the people who run Etsy shops are some of the most creative, tenacious people we know. And we have no doubt that you are one of them. You can do this. You DO have what it takes.

And that’s why we wrote this book. Because we’ve figured out what actually works, and we love helping other women (and the occasional awesome dude) take their fledgling Etsy shop, and make it into something that gives back to them what they’re putting into it.

About Us:

Noelle is a boy mom to Luke and Max, and a cat mom to Michelle. When she’s willing to wear pants (which is less often than she aspires to wear them), she can be found in mom jeans. Her husband Nate is the best person she knows. The two things she loves most (in addition to Etsy and the aforementioned children and husband) are murder and horses. (Separately, never together.)

Jeanne is also a mom—to Kaylee, Eileen, and Tober. (Yes, Tober. The short story is that she let Kaylee name her baby brother when she was five. She swears she would have stepped in if Kaylee had added too many Xs or Zs, but luckily, she hadn’t learned those letters yet). Her husband Bryan is, like Noelle’s Nate, pretty dang awesome and supportive. Especially when she decided to veer off a more standard career in technical editing and jumped headfirst into the world of Etsy selling.

https://www.facebook.com/groups/758496595078762

https://www.etsy.com/shop/fourthwaveapparel/

Civility at Work: How People Treatment Is a Critical Success Driver for Business by Lewena Bayer Review

I received a free copy of this book in exchange for a fair and honest review. All opinions are my own.

Author Lewena Bayer returns to highlight the growing crisis levels of incivility that polls in Canada and The United States showcase and the belief that it has led to an increase in violence and unwanted working conditions within the workforce in the book “Civility at Work: How People Treatment Is A Critical Success Driver for Business”. 

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The Synopsis

In case you were not aware, research focusing on both Canadian and U.S. companies shows that a whopping 98% of people polled have experienced uncivil behavior on the job. And, according to the fourth annual study on Civility in America: A Nationwide Survey, conducted by global public relations firm Weber Shandwick and public affairs firm Powell Tate in partnership with KRC Research, civility in America continues to erode. This year’s study found that 70% of the Americans believe incivility has reached crisis proportions. Alarmingly, 81% of the Americans think that incivility is leading to an increase in violence at work. Notably, 80% of the people are dissatisfied with their jobs. Increasingly, people are choosing employers who understand that civility is good business. In Civility at Work, Lew Bayer describes the business case for civility and explains how organizations can increase employee retention, performance, and overall revenue by creating a workplace culture of human kindness and civility.

The Review

This is the perfect read for entrepreneurs, workplace trainers, business consultants, and customer service experts. It was fascinating to see how uncivil workplace environments can impact not only how a person feels and interacts with others within the workplace, but the impact it has on the family, on pubic forums, and everyday interactions. 

The author does an excellent job of not only outlining the underlying causes of incivility within the workplace but gives readers the tools and even assignments the reader can take with them and implement themselves. This book serves not as a casual guide but a comprehensive and in-depth guide to help drive home the need for civility within the workplace, which will not only increase production but help build better relationships within your workplace environments overall.

The Verdict

A detailed, thoughtful, and enlightening read, author Lewena Brayer’s “Civility at Work: How People Treatment is a Critical Success Driver for Business” is a must-read for anyone interested in business and improving one’s place of work. The author’s writing showcases the amount of research and knowledge that went into this book, and does an amazing job of giving readers an in-depth look into the impact civility has both on a personal and larger scale overall. If you haven’t yet, be sure to grab your copy today!

Rating: 10/10

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About the Author

Lew believes that Civility is its own reward . She suggests that In choosing civility, people find their best self, and in doing so, they experience the grace, courage, generosity, humanity and the humility that civility engenders. For 17 years Lew Bayer has been internationally recognized as North America s leading expert on Civility at WorkTM with focus on social intelligence and culturally-competent communication. She is CEO of multinational civility training group Civility Experts Worldwide, President of the International Civility Trainers Consortium, Executive Director of The Center for Cultural Competence, and Founder of the In Good Company Etiquette Academy Franchise Group. With the release of her new book slated for late 2015, Lew will be a 9-time published author. She is on the board for the National Civility Center, a proud Mentor for The Etiquette House, a member of the Advisory Board for A Civil Tongue, a national magazine columnist, and a frequent expert commentary contributor to over 60 online, print, and television publications. Lew is a distance faculty member at Georgetown University Center for Cultural Competence, has trained for the American Management Center in New York and is a long-term facilitator at the Canadian Management Center in Toronto Canada. Lew is a Master trainer for the Canadian School of Service, and a certified Culture Coach who also holds credentials in Intercultural Communications, Essential Skills, and Occupational Language Assessment. Lew is a 6-time nominee for the RBC Canadian Woman Entrepreneur of the year. She was previously awarded Manitoba Woman Entrepreneur in International Business and she was the first Canadian to receive the prestigious AICI International Civility Star Award.

Mentally Strong Entrepreneur: Build Your Mind Strength and Get Entrepreneur Tips for Startup Success by Robert Moment Review

I received a free copy of this book in exchange for a fair and honest review. All opinions are my own. 

Author Robert Moment highlights how becoming mentally strong can be a longterm benefit for entrepreneurs in his book, “Mentally Strong Entrepreneur: Build Your Mind Strength and Get Entrepreneur Tips for Startup Success”.

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The Synopsis

Be mentally strong on your entrepreneurial journey!

Whether you’re just starting your entrepreneurial engines or are well down the road on your business journey, mental fitness is what sets the successes apart from the failures.

From the crucial habits that make or break entrepreneurs, to your personal game-plan for setting up goals and business strategies, to essential personal development and mindset hacks to get you crushing the competition, Mentally Strong Entrepreneurs has you covered from side hustle to success!

In this book you will learn:

  • How to implement the 15 habits of highly effective entrepreneurs.
  • How to identify and fully harness your natural talents and abilities 
  • The 10 things mentally strong entrepreneurs do in business and 3 they avoid.
  • How to develop a crystal-clear sense of direction and purpose in your business.
  • The top 10 skills you need to succeed at anything.
  • And MORE!

If you’re serious about committing to an entrepreneurial career change in the long term, you need Mentally Strong Entrepreneur to bulletproof your mental wellbeing through the toughest of business challenges!

Robert Moment is The Mental Strength Life Coach and Entrepreneur, who coach women entrepreneurs and women professionals how to be mentally strong and successful. For more information and to get coached to become mentally strong , head to: SpiritualLifeCoachRobert.com

The Review

Unlike so many self-help or how-to books that have come before it, this book actually does a great job of providing actionable information that new or established entrepreneurs alike can implement into their work. From finding one’s true self by identifying your natural abilities to finding the things you are passionate about and finding a way to balance the two, this book is filled with easy to understand and well-written guides for those seeking to truly understand the success of an entrepreneur. 

While a short read, the author has done a masterful job of highlighting a lot of key information and knowledge that so many people venturing into the world of entrepreneurship often fail to understand. In a world where the necessity of entrepreneurship is crucial, this is the perfect way to engage with readers and help them to understand the tools they will need going forward. \

Chapter 4 in particular is great for those like myself who believe in mental health and gaining a firmer understanding of one’s own mental health and willpower, as it helps readers find a means of mastering what the author calls your “inner game”. Through a belief in ourselves and learning to conquer our fears and overcome the limiting beliefs that tell us that something is impossible, we can begin to chart our own path with a newfound confidence and strength that was always there, waiting to be released.

The Verdict

A strong, quick yet informative read, author Robert Moment’s “Mentally Strong Entrepreneur: Build Your Mind Strength and Get Entrepreneur Tips for Startup Success” is a must-read book. The perfect read for those seeking to delve into the world of entrepreneurship and seeking to find the right mentality and focus to make your pursuits a success, the book perfectly achieves a balance of a how-to guide with the mental and emotional tools of a great self-help book, making this one of the more unique business-driven reads I’ve had on my site. Be sure to check it out for yourselves today, as this is the perfect nonfiction read to begin 2021!

Rating: 10/10

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About the Author

My Story

For as long as I can remember I’ve had a real passion for personal growth, development and renewal. It’s a journey that’s allowed me to enjoy some amazing experiences, meet many inspirational people, and visit places I never thought possible. But more than that I want to use my own experiences to offer you the chance to live in exactly the same free and open way.

My Goal

As a Spiritual Life Coach I believe that anyone, from any walk of life, can go out there and change the world in their own unique way. It may not always be easy, but it does only become possible when you invest in your inner self and believe that it’s possible. The only problem is knowing how to make it happen so that freedom and spiritual awakening manifest themselves in your life.

My Approach

I specialize in offering Spiritual Life Coaching that’s designed to set you free in a whole host of ways that you could have never imagined. It doesn’t matter whether you’ve been connected with your spiritual side your entire life, are a complete skeptic, or you’re anywhere else in between, I want to connect with you and show you what can become possible.

Your Future

Living a spiritual life means different things to different people, and some see that as a problem. I’m different in that I see it as a solution to every potential problem out there as it allows you to define your life in your own terms as you find your voice amongst the noise.

Together we can connect, get to know the real you, and reconnect your authentic self with the inner you. Through my combination of coaching and writing I love nothing more than showing people just like you what becomes possible when you open your eyes to the spiritual side of life.